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New Bentley Commercial | 100 Years Bentley World Premiere Video Bentley Centenary Gold CARJAM

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UNIQUE CENTENARY FEATURES FOR EVERY NEW BENTLEY

Centenary distinction for all new Bentleys built in 2019
Unique new Bentley badging, embroidery and features celebrate first 100 years
‘Centenary Gold’ new Bentley color inspired by vintage models
Exquisite details showcase unrivaled craftsmanship and expertise

Bentley is honoring its 100th year by introducing a special new Bentley Centenary Specification for all of its new Bentley models.

Inspired by celebrated Bentley models and events from the company’s illustrious past, the new Bentley Centenary Specification will feature on all Bentleys built at the factory in Crewe, England, between January and December 2019.

Bentley Centenary badging, distinctive seat embroidery, unique tread-plates and other special details will identify each new Bentley car as part of the celebrations – ensuring they become true collectors’ items.

Founded in 1919 by W.O. Bentley, the company has been guided by a simple principle: to build “a fast car, a good car, the best in its class”.

Through decades of expertise and innovation, Bentley has designed, engineered and built the world’s most desirable Grand Tourers with a unique combination of luxury and performance.

Bentley Centenary Specification: A Mark of Distinction

The new Bentley Centenary Specification is a collection of exquisite detailing that reflects the attention to detail and unrivaled levels of skilled craftsmanship from the brand.

Unique new Bentley Centenary Gold front and rear badging will match the special wheel center badges and treadplates with a ‘1919-2019’ display. The new Bentley steering wheel badge, key fob and gear selector all feature a similar use of the celebratory design.

A special centenary welcome light will greet passengers and new Bentley bespoke seat embroidery has also been created, with Centenary Gold headrest logos and Centenary Gold Contrast Stitch or Cross Stitch available on these special models.

Inspired by the exquisite metalwork found on vintage Bentleys – such as EXP 2 of 1919 and the 1929 ‘Birkin’ Blower – new Bentley Centenary Gold is a refined metallic gold, honoring the company’s rich heritage and racing triumphs while interpreting for the modern day with an elegant warm tone and a deep fluid shadow.

The color has been specifically crafted to shine and reflect light like jewellery. It will be used in Bentley’s Centenary logo, and will be synonymous with Bentley’s celebrations.

The First 100 Extraordinary Years

Born in 1888, founder W.O. Bentley grew up as an engineer enthusiast. It was no surprise to people who knew him that W.O. eventually turned his attention to building cars that would satisfy his own extraordinary expectations as a driver, an engineer and a gentleman.

Bentley Motors was established in 1919 and by September 1921 the first production model was proudly delivered to its owner, Noel van Raalte, at a cost of £1,050. The car carried Bentley’s hallmark radiator casing and Flying ‘B’ insignia.

The Bentley models of the 1920s became some of the most distinctive cars of the era. W.O. also became a fan of developing racing engines and his cars famously triumphed at Brooklands, Indianapolis and the Isle of Man. The legendary achievements of the Bentley Boys brought success at Le Mans on five occasions.

A new film honoring the decades of innovation, achievement and craftsmanship entitled ‘Together we are Extraordinary: The Story of Bentley Motors’ can be viewed at www.BentleyMotors.com/100Years

The 10th of July 2019 will be a cause for celebration of the company’s history and its global success today.

Headquartered in Crewe, England, the company was founded as Bentley Motors Limited by W. O. Bentley in 1919 in Cricklewood, North London—and became widely known for winning the 24 Hours of Le Mans in 1924, 1927, 1928, 1929, 1930, and 2003.

Prominent models extend from the historic sports-racing Bentley 4½ Litre and Bentley Speed Six; the more recent Bentley R Type Continental, Bentley Turbo R, and Bentley Arnage; to its current model line—including the new Bentley Continental Flying Spur, new Bentley Continental GT, new Bentley Bentley Bentayga and the new Bentley Mulsanne—which are marketed worldwide, with China as its largest market.
The Bentley Boys were a group of British motoring enthusiasts that included Barnato, Sir Henry "Tim" Birkin, steeple chaser George Duller, aviator Glen Kidston, automotive journalist S.C.H. "Sammy" Davis, and Dudley Benjafield. The Bentley Boys favoured Bentley cars. Many were independently wealthy and many had a military background.

Credits CARJAM TV
added on 18 Sep. 2018

Make: Bentley


 
 

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